Health and Fitness

35 Best Black Friday Fitness Deals 2021: Best Buy, Amazon, NordicTrack, and More


Now that we’re well settled into fall, the best Black Friday fitness deals of 2021 are officially here. Maybe you started working out from home this year and discovered that you love it, so you’re searching for improved at-home gym equipment. Or maybe you scrambled back to the gym as soon as it reopened and are just looking to scoop up activewear and accessories while they’re marked down. Whatever your fitness situation, make moves ASAP to snatch up these Black Friday savings. If you’re shopping for holiday gifts, checking out early is a good call, as there are widespread shipping delays due to the global supply chain crisis.

Of course, if you’re working from home (or working at all), you likely don’t have time to set alerts to track what retailer has the best deal on what. That’s where we come in. Our eyes are peeled for discounted treadmills, exercise bikes, rowing machines, weights, yoga mats, on-demand exercise subscriptions, running shoes, and more, from big-name retailers like Amazon, Therabody, and Hydrow. If you’re not adding these to your cart for your wallet, then at least do it for your health. We’ll be updating this page regularly through Cyber Monday, so be sure to bookmark it!


Now through November 30, Therabody (makers of Theragun) is offering up to $200 off its best-selling percussive massage guns—from the progressional-grade Theragun Pro to the SELF Certified Theragun Elite to the travel-size Theragun Mini. You can save up to $300 off its RecoveryAir compressive boots, $50 off its WaveSeries rollers, and 25% off its TheraOne topicals and ingestibles. For more about the sale, read our story.

Theragun Pro

This powerful tool uses percussive technology and an ergonomic design to help release deep muscle knots and cramps.

What’s a Black Friday sale without markdowns on the ever-popular Peloton? If you didn’t nab one at the start of the pandemic, now is your best shot at a good deal. Until November 29, get $350 off all of its bikes and bike bundles, plus free delivery ($250 value). Definitely take a look at the Bike+ Essentials, which gives you the Peloton bike, plus shoes, dumbbells, and a yoga mat.

Nike knows how to do a sale (which we’re covering). From now until November 27, customers can get up to 50% off tons of apparel, accessories, and footwear. You can also get an additional 20% off with the code BLACKFRIDAY. So if you’re looking for running shoes or cool activewear, now is absolutely the time to buy.

Bala, known for its extremely aesthetic workout equipment, has a tiered Black Friday sale. Take 20% off purchases over $50, 25% off orders over $100, and 30% off orders over $150 until November 29. We’re eyeing the brand’s cult-favorite Bangles, plus its weighted Power Ring (which acts as a dumbbell or kettlebell).

Right now, Soulcycle is offering $600 off its SELF Certified at-home bike with the code HOLIDAY2021. This markdown runs until December 24, so you have some breathing room (unless you’re trying to buy it as a holiday gift). The bike has a screen already loaded with hundreds of workouts once you become an Equinox+ member.

The fitness and activewear retailer is offering 30% off sitewide until November 29. Yep, that means hundreds of All Access leggings, We Wore What crops, sports bras, and more are marked down and ready to be added to your cart. Just a note: There are a number of exclusions on specific brands, jewelry, and footwear, so be sure to read the fine print before you checkout.

The all-in-one-home gym that earned our SELF Certified seal of approval is on super sale for the holidays. With its cardio and strength training capabilities, plus on-demand classes and coaches, it’s one of the easiest ways to bring a gym into your home. Now through November 29, you can take $250 off your Tonal purchase or financing plan. 

Now through November 29, you can score Hydrow’s Black Friday deal, which shaves a cool $500 off the indoor rower. What’s more, shipping is free (saving you $150), and the Hydrow comes with a 30-day risk-free trial.

Retail giant Amazon has some excellent deals on all the at-home fitness equipment you could want to round out your home gym: fitness trackers, cycling machines, massage guns, and more. Amazon is also an unexpected source for sales on your favorite activewear brands like Adidas.

Fitbit Inspire 2 Health & Fitness Tracker

Adidas Ultraboost 21 Running Shoes

The slow-burn fitness lovers will jump for P.volve’s Black Friday sale. Take 30% off kits (like the Essentials Kit below) with the code BF30 until November 27. From November 27 to November 30, take 30% off everything—including memberships and single items.

You might associate Best Buy with deals on TVs and audio equipment, but it also has some of the best Black Friday fitness deals of 2021. Just take a look at these price cuts on treadmills and percussive massagers below. You can also find excellent markdowns on adjustable dumbbells, exercise bikes, and more.

Hyperice Hypervolt Bluetooth Percussion Massage Device

The athleisure retailer is 30% off sitewide for its Cyber Week sale with the code ENJOY30. What’s more, you can get the Daily Deal, which is 50% off a changing daily selection of Carbon38-branded apparel. Hundreds of buttery soft leggings, low-impact sports bras, fluffy sherpas, and more are on sale until November 29.

The SELF Certified fitness Mirror is more than a cool piece of decor. It turns into a personal trainer, with all sorts of programs (yoga, boxing, cardio). Through November 22, the code HOLIDAY21 will knock $500 off and waive the Mirror’s shipping and installation fees (which is $250 in savings), making it the brand’s deepest discount of 2021—so far.

Nordstrom is offering quite a few Black Friday fitness deals, with up to 40% off all sorts of fitness wear from top-name brands like Nike and Zella, as well as home workout must-haves like an annual Alo Moves gift subscription. These deals will stay live until the rest of the retailer’s Black Friday and Cyber Monday offers are announced. 

Hyperice Hypersphere Mini Vibrating Fitness Massage Ball

The SELF-Certified Ergatta rowing machine is $200 off for Black Friday. Plus, with your purchase, you’ll get a free Hypervolt Go percussive massager (worth $200) and a heart rate sensor (worth $100). Just enter the code BF500 at checkout before midnight on November 29 to redeem.

This weekend only, you’ll find up to 40% off Lululemon’s ultra-popular Wunder Under collection and other select styles. The sale (which we’re covering in full here) spans leggings, sports bras, athleisure, accessories, and more from now until November 30.

Lululemon Wunder Train High-Rise Tight

For its biggest sale ever, you can find up to 70% at Alo Yoga, on everything from its bestselling Airlift Leggings to fluffy teddy coats and sleek sports bras.

NordicTrack is offering an array of deals on various equipment to bolster your home gym. You can find markdowns on state-of-the-art treadmills, smart indoor cycling bikes, adjustable dumbbells, and more.

Until November 29, customers can get Brrrn’s 6FT Bundle, which includes the brand’s proprietary slide board that will give your abs and cardio routine a run for their money, and a one-year subscription to Brrrn’s digital platform of workouts. 

The SELF-beloved activewear laundry detergent is 30% off for Cyber Week with the code HEXSALE30. You can also score markdowns on its wet dryer sheets, fabric protectors, fabric conditioners, and more.

To celebrate the holidays, Jaybird marked down its SELF Fave Vista 2 earbuds $70 (that’s 35% off). Not only are they noise-cancelling, but they’re durable, water-resistant, and have a long lasting battery to boot.

The TUT (which stands for Time Under Tension) trainer is essentially an entire gym that will fit into a corner of your space. It features stackable resistance bands, which not only provide an excellent workout, but also are much easier to store than clunky dumbbells, kettlebells, and other equipment. Right now, you can get a 10% discount plus more than $140 worth of accessories. 

The activewear retailer is offering $24 outfits, two-for-$24 leggings, and 80% off everything else when you become a VIP member online. Once you become a member, you pay a monthly $50 charge to score member credits, which unlock savings. Member credits can be redeemed for any two-piece outfit or item up to $80, online or in-store.

Trinity High-Waisted Utility Leggings

Now until December 5, Emily Skye FIT’s 12-month plan is 25% off. Normally $240, the plan is $180 (or $15 a month). As always, new customers’ first seven days are free. The program comes with more than 600 strength training and HIIT workouts, plus healthy meal ideas, interactive challenges, and more.

WTHN, known for its acupuncture and Chinese medicine practices, is offering 30% off online and in-store offerings, including its beloved acupressure mat and rose quartz eye mask, which brings the benefits of acupressure right to your home. This deal will last until November 29.

CLMBR’s innovative (and surprisingly space-savvy) cardio machine, which mimics climbing, is $400 off until November 29. As a part of the deal, customers will also get one free month of the CLMBR app, which has guided workouts (normally $40/month). 

Fitness sales wouldn’t be complete without Manduka. The yoga brand marked down all of its sale items by 50%, including its cushy and travel-friendly yoga mats and giftable bundles.

Almost Perfect Prolite Yoga Mat (4.7mm)

Take 30% off sitewide at Sweaty Betty’s Cyber Week sale. Its popular Power 7/8 Workout Leggings are marked down and should not be missed, plus a bevy of excellent winter puffers.

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